Our Team

Nour Addine Ayyoub

Founder – Ayyoub Foundation

Nour Addine is passionate about storytelling. This may be partly innate or partly because of his Moroccan heritage, but he has always been a keen storyteller, well-versed in the craft. Thanks to his love for the intersection of humanity and technology, as well as the rapidly developing world of artificial intelligence, the Voices of Humanity passion project was born.

Meticulous planning and execution have gone into the development of the concept, as well as into the construction of the space-age super vehicle – the ZaiTruck – which will literally serve to drive the project forward.

Documenting Voices of Humanity along the old route from Cape Town to Cairo is a project close to Nour Addine’s heart and a trip he would have liked to have completed from start to finish himself. A visionary entrepreneur and philanthropist who is not afraid to get his hands dirty, Nour Addine has cleared space in his demanding schedule in order to drive the truck himself for selected parts of the journey.

When you live authentically, great people, opportunities and experiences become drawn to you.

Nour Addine Ayyoub

Roelf Mulder

The Designer

Hailing from Vanderbijlpark, Gauteng, award-winning industrial designer Roelf Mulder qualified cum laude as an industrial designer from the Cape Peninsula University of Technology. His career spans more than 30 years, carrying experience in design for sustainability, human-centered design, product design and development and business design, all with a particular commitment to participatory and co-design practices.

Roelf loves the African content and has been involved in a number of exceptional projects with an African focus for clients, including: designing an ‘Africa car’ for a tier-one automotive manufacturer in Japan, creating large consumer appliances for the African market for a tier-one homeware supplier in Korea, and working on grassroots product development with teams across the continent. He has exhibited at the Cooper Hewitt Smithsonian Design Museum as well as the Museum of Modern Art in New York, and Victoria and Albert Museum in London, among others.

As design lead on the ZaiTruck – the Voices of Humanity space-age super vehicle – and with his previous experience in design for social impact, Roelf was the ideal candidate to form part of the crew on the journey of this groundbreaking documentary.

Dominique Vandenhoudt

The Filmmaker

Belgian-born Dominique has worked extensively for all major TV networks in Europe, covering numerous headline stories and documenting a host of interesting people. These include the likes of Nelson Mandela, Desmond Tutu, Bono, the Dalai Lama, Yasser Arafat, Bill Clinton.

Dominique started his career as a sound engineer and later became a cameraman. One of his first professional assignments was to cover the fall of the Berlin Wall for Independent Television News. While working in Belgium, Dominique was introduced to the new concept of video journalism based on the principle of one person handling planning, researching and scripting the story and that same person filming, interviewing and editing the final report.

Dominique was also the founder and director of The Media Academy in Cape Town, training multimedia students alongside seasoned professionals in the field of video journalism. He has trained staff from numerous local and international companies, government departments, newspapers as well other training academies throughout the African continent. Dominique was part of the FLOW AFRICA team concentrating on storytelling and training youngsters to shoot with their mobile phones. He was assigned by  the renowned GOETHE institute to train a group of young journalist in Yangon Myanmar during a 3 week VJ-bootcamp.

Dominique Vandenhoudt is now producing a documentary for the Voices of Humanity project.